Friday February 22nd, 2019

HOW PACKAGING INFLUENCES THE PRICE OF THE FREIGHT AND WHAT IS THE BEST OUTPUT

Micro and small enterprises have a growing share of the country’s economy. The competition and the challenges to be overcome are also increasing. And for that, […]
Tuesday January 15th, 2019

M & M LIST THE MOST CREATIVE BRANDS OF 2018

Medio & Mensagem’s editorial team listed ten advertisers who, through 2018, have been able to excel in their advertising communications, whether through the use of different […]
Friday November 23rd, 2018

OK GOOGLE! THE CHALLENGE OF BRANDS IN A VOICE-ENOUGH WORLD

Hi Alexa! or Hey Google! These expressions are increasingly present in the home of Americans. According to a recent survey by Adobe Analytics, by 2019, voice […]
Friday November 23rd, 2018

UNILEVER INITIATES SOCIO-ENVIRONMENTAL AWARENESS MOVEMENT

In an event at its headquarters in the city of São Paulo, Unilever announced the beginning of a global campaign launched by Anomally and adapted in […]
Friday November 23rd, 2018

ATILATTE HAS NEW VISUAL IDENTITY

In September, the new packaging of Atilatte products, a premium brand of yogurts, curds, cream and type A milk, began to arrive at points of sale. […]
Friday November 23rd, 2018

J & J PRESENTS NEW JOHNSON’S BABY

In an event held in São Paulo, Johnson & Johnson detailed the changes the company made in its most iconic brand: Johnson’s Baby. The move began […]
Friday September 21st, 2018

Ypê creates brand to meet corporate market

Well known to consumers for its product line for domestic use, Ypê has created a new line, Ypê Pro, whose focus is to meet the demands […]
Friday September 21st, 2018

With CIT in Rio, Brewer Ambev bets on innovation

Ambev Brewery inaugurated the Center for Innovation and Technology, CIT, at the Technology Park of UFRJ, in Rio de Janeiro. With an investment of R $ […]